Made Just for You

Custom Formulas

Partner with us to create your dream formula. From skincare to cleaning products, we can create almost anything using our extensive library of ingredients.

​We are a custom product development company that specializes in all-natural formulas, as well as over the counter.  With this service you own exclusive rights to your formula.

Our  Formulas Can Be

& All Natural
Vegan or
Plant- Based
Cruelty Free


Skin Care

Moisturizer, serum, mask, cleanser, exfoliant

Hair Care

Shampoo, conditioner, hair spray, gel, mask, serum

Beauty Products

Eye shadow, lip products, foundation, powder

Men’s Grooming

Hair care, skin care

Pet Care

Pet shampoo, grooming products, moisturizer

Household Cleaning Products

Detergent, green cleaners, soap

OTC & Sun Care

(Over the Counter), Sunscreen, moisturizer, hybrid sunscreen products

Baby Care

Baby skin care, baby hair care, baby sun care


Essential oil, perfume, fragrance, air freshener

Industrial Products

Green cleaners, sanitizer, soap


Simple, straight-forward, and designed to support you through the process of launching your brand

Contact Form

Let us know about your project. Fill out our contact form and schedule your discovery call. 

Sign NDA

We care about protecting your ideas so this is an important step for your security.

Discovery Call

Get on the phone with one of our reps to discuss your project and exactly what you expect from

our services.



You will receive a service agreement to sign and an invoice for 50% of the project. We accept all credit cards, checks or cash.



Three weeks after an official phone call discussing the project more in detail, you will receive your first formula sample on the mail for you

to test. 

Formula Delivery

Once approved, we send the final invoice and the official formula upon payment completion.

Our Prices

Fully design and customize your unique formula with your desired ingredients, benefits, and features. Own exclusive rights to your formula.



This is only for you if...

You understand creating your own formula-based product is an investment, it takes a lot of resources, research, and talent.


(We offer stock formulas for those who are not ready for this type of investment just yet. Find them Here)

You are ready to be fully involved in this project. We need your feedback and input so we are able to bring forward the formula of your dreams.

If you are unsure about how the formula process works, and whether you even need one, we recommend booking a consultation call with our chemist. She can answer all of your questions and guide you. You can do so here.

Custom Formula


per formula

Formula Samples

2 Adjustments

Exclusive Ownership



Project Management


Additional Services

Accelerated Stability Test

Preservative Efficacy Test

Clinical Testing

Source Packaging​

Your Product's Cost Analysis​

​Introduction to Manufacturer

Design Services


"Vanessa has been an amazing help. Not only is she extremely knowledgeable and professional, but she is helpful and patient with industry newcomers like me. I am very glad to have found her to help me through my first product."

-Lach Hall


If I get my formula developed by your company do I have full ownership of that formula?

Yes. Our clients have 100% full ownership of their formula once the formulation stage has been completed and paid in full.

What are the next steps after I have my formula?

We at Freelance Formulations pride ourselves in not only delivering the best quality formulations, but also in bridging the gap between the formulation and manufacturing stages. We will assist you in finding the right manufacturer to get your formula into production. We can also connect you to a brand and design team that provides everything you need to get you launched. To learn more about the design services, let your project manager you need this service.

How long will it take to develop my formula?

Typically the process takes between 4-8 weeks to complete product development, but can vary depending on the complexity of the formula.

Do I receive a sample of my formula?

Yes. We will send the first sample for approval 3 weeks after we have received a deposit and confirmed your project with a kickoff call.

Why should I choose Freelance Formulations to develop my formula?

We are passionate about what we do, and we care about your brand and your story. We offer completely custom formulas down to each and every ingredient. We combine research with creativity to help you realize your dream and we know developing the right product can be overwhelming. We are there with you every step of the way, from formulation to branding and logo design to setting you up with the right manufacturer and packaging vendors.

What is a benchmark product, and why do I need one?

A benchmark product is a product that already exists that is similar to what you are looking to create in regards to texture, color, ingredients, benefits, and performance. We ask that you have a benchmark because this really helps us understand what you are looking for in your product and often saves a lot of time in the formulation process.

What if I am not happy with my formula?

That is ok! We strive to meet your expectations with excellence. You will have 3 opportunities for revisions to your formula. Often times having a benchmark product helps prevent any miscommunication In the development stages that may occur.

Can I have a completely organic or all natural formula?

Yes. We can make your formula completely organic or all natural.

Do you follow EWG ratings?

Yes, we can mak sure your ingredients rate at the appropriate score.

Do you offer preservative testing?

Yes, we offer preservative efficacy testing.

Can you perform a stability test for my formula? Do I need this test?

Yes, upon request, we can do stability testing for formulas. While the stability test is not mandatory, it is important because it determines the shelf life of your product. If you are interested in getting your product into retail establishments, stability testing is mandatory. It is also mandatory for over the counter and specialty formulas. We always recommend stability testing, especially if your formula is very natural.